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Brands don’t get to dictate to consumers anymore. Today’s brands (and brand owners) have to be agile, responding quickly to changing parameters and insights. Winning requires the right partner.
A new era has begun, and we’re ready for it. Are you?
The New Normal
The voice of the consumer is the key to unlocking a better, faster way of creating and adapting leadership brands, brands that have what it takes to excel in today’s fast-moving current of continuous innovation. We bring the consumer into everything we do because the age of what WE think is over; it’s about what THEY think.
And here’s where insights are king. To truly partner with consumers requires more than data—it’s about a deep understanding of the true human impact of design decisions. We get in-close and personal with consumers, creating a cohesiveness between brand and consumer whether we’re working on a research project, developing a web application or executing a design brief.
Who We Are
Designology is a brand consultancy built through a collaboration by Creatives, Producers, Retailers, Brand Owners, Researchers and Marketers, directed and led by a core team of seasoned Designologists. We believe we have the deepest, most agile and diverse talent pool in the business, and we’re excited to partner with you in our mission of creating smarter brands, faster.
What We Do
Combining brand-focused strategic and adaptive design with comprehensive consumer insights, and featuring our next-gen consumer research platform PIVOT, we offer brand owners and marketers a unique and easy-to-work-with solution. Whether you’re looking for something comprehensive to take you from idea to shelf, or if your need is simpler and more laser-focused, Designology can deliver.
Design Strategy
Adaptive Design
Packaging
Innovation
POP/POS
Workshops
Concept Testing
Consumer Co-Creation
Shopper Insights
Omnichannel Learning
Designology is flexible and real, listening to our clients and delivering successful results against tight timelines. Put our team to the test—you’ll love the results. Here are some of the ways our clients engage with us:
Our adaptive team was forged in the union of design and prepress, giving us a unique advantage over studios with rigid, production-focused approaches or “design only” backgrounds. We get it right the first time, and we do it faster than anyone else.
For emerging brands, or established brands looking at act entrepreneurially, we deliver a streamlined approach to brand and product development that gets to the finish line quickly while still bringing the voice of the consumer into the process.
Flexible and collaborative, our team provides actionable insights brand owners can really use. More agile than traditional consumer testing methods, our PIVOT platform delivers real human insights at speed and scale to support fast moving brands.
Bringing the voice of the consumer into the Innovation space is key to success, and our streamlined and insights-fueled process has helped the world’s leading brands reimagine their future, from breakthrough products to simple brand evolutions.
