How We Work

Brands don’t get to dictate to consumers anymore. Today’s brands (and brand owners) have to be agile, responding quickly to changing parameters and insights. Winning requires the right partner.

A new era has begun, and we’re ready for it. Are you?

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The New Normal

Welcome to the age of consumer co-creation.

If there’s one thing we learned in the last few years, it’s that we can’t rest on what we’ve accomplished before—innovation is king. The voice of the consumer is the key to empowering a better, faster way of creating and adapting leadership brands, brands that have what it takes to thrive in the New Normal.

To truly partner with consumers requires more than data—it’s about a deep understanding of the true human impact of design decisions. We get in-close and personal with consumers, creating a cohesiveness between brand and consumer whether we’re working on a research project, developing a web application or executing a design brief.

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Who We Are

Designology is a brand consultancy built through a collaboration by Creatives, Producers, Retailers, Brand Owners, Researchers and Marketers, directed and led by a core team of seasoned Designologists. We believe we have the deepest, most agile and diverse talent pool in the business, and we’re excited to partner with you in our mission of creating smarter brands, faster.

Christine Epps

Christine Epps

Project Management

Mallory Rupert

Mallory Rupert

Director of Adaptation

Casey DeCarlo

Casey DeCarlo

Co-Founder &
Director of Creative

Steve Beckman

Steve Beckman

Co-Founder &
Director of Client Services

Ethan Lacy

Ethan Lacy

Web Development

Laurie Angel Sadis

Laurie Angel Sadis

Strategic Design Partner

Katie Cleary

Katie Cleary

Insights Director

Diana Atkins

Diana Atkins

Strategic Design Partner

Chloe

Chloe

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What We Do

Design Strategy

Brand Development

Adaptive Design

Innovation

Workshops

Shopper Insights

Content Creation

UX Design

Web Development

Quick Start Programs

Hit the accelerator

There’s a reason a cheetah runs faster than an elephant. Being lean and mean is everything in today’s challenging business environment. If you’ve still got an elephant in the room, may we suggest an upgrade. You’ll love the way we run.

Large Volume Adaptive

Brand rollouts demand the right approach to avoid costly changes downstream. Our adaptive team was forged in the union of design and prepress, giving us a unique advantage over traditional design or production studios.

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30 Day Redesign

When you need to move the needle without flipping the calendar, we’re your team. We’ve created a streamlined process fueled by design and production experts that can get you from starting gate to finish line in one month.

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90 Day New Brand Launch

Especially crafted for entrepreneurs, innovation teams and incubators, we’ve created an accelerated brand development process with everything you need to get out there before anyone else.

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Two Week Test & Learn

Whether it’s a quick gut check during strategy development, or research to inform and validate positioning and design strategy, we offer a streamlined process that delivers robust, actionable insights, not just data.

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Stimuli Creation

Insights are only trustworthy if your stimuli is solid. As both an insights partner and a packaging design firm, we deliver conceptual renderings that marry research objectives to the reality of brand and package design.

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